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Progressive Giants embrace video

Industry leaders using video

Progressive Giants Using Video

Have you noticed that the most progressive companies are harnessing the power of web video like never before?  Facebook just recently announced their move to video chat functionality, partnering with visionary video company Skype.  The move has received much attention since this strengthens the ties between Facebook and tech giant Microsoft (owner of Skype).  Obviously, YouTube, the leader of online video is making some serious moves.  In 2 hours, YouTube, will broadcast the Red Carpet premiere for the ever popular movie series Harry Potter.  The move is genius considering the large following of Harry Potter fans are under the age of 26.  The under 30′s are moving their viewing attention online.  I can only imagine that the big 3, not Lebron, Wade & Bosh, but ABC, NBC and CBS are shaking in their boots while pondering the coming years.

How video is being used

Video is being used by these large organizations to keep in touch and create a human element for their prospective customers and clients.  Many large organizations have the luxury of harnessing the power of online video given their massive budgets and deep pockets.  Such progressive companies will use video to feature a new product, show community involvement, re-cap company parties, company meetings, etc.

Video is progressive

Is your big and/or small business progressive?  Are you using video?  If not, you will!  Video will be the web norm.  Video is versatile, give you brand/business a face and relate to your prospective clients and customers through the marketings most powerful medium; online video.

Enjoy this online video by web juggernaut Google.  The video features their new product, Google+.  It ranked as a top 20 most shared video for the past month. Enjoy.

Cheers,

Evan

About Skein Media

Skein Media is a video production/advertising & web design firm dedicated to small & medium sized businesses. Our talented staff is dedicated to expanding your brand further, faster and more effectively through the use of advertising’s most powerful medium; online video. Skein Media operates as a Limited Liability Company out of Wilmington, Delaware.

Contact Skein Media for all of your video production/advertising and web design needs.

Giving Back in Delaware

Delaware Kids Fund

DE Kids Fund 5k

 

Skein Media was just onsite this 4th of July for an exciting 5k in Marlton, NJ.  Our purpose was to capture the Club Metro USA running team in action while running for a worthy cause.  There is nothing better than a solid 5k, you get to exercise with like minded individuals while supporting those in need.  5k’s have become quite the popular medium for raising awareness and funds for those in need  from disease or monetary distress.

Skein Media is proud to support the Delaware Kids Fund

Next month on August 6th, 2011 Skein Media will be participating in the 2nd Annual Delaware Kids Fund 5k.  This event has picked up some major steam.  The event was formed to raise monies for kids in distressed situations.  This Delaware 5k is poised to be the top event in the state.  Skein Media will be filming the event and creating a clip that promotes awareness and funding avenues for the wonderful charity.

 

Get involved Delaware

The Summer is upon us and winding down soon.  If you love to run/walk then this is the perfect type of event for you.  Trust me, no pressure to perform , just get outside and enjoy the fresh air with other healthy and active adults.  Your proceeds go to great local and national charities.  After a good 3 mile run not only will your body feel refreshed but so will you mind, body and soul.

 

Cheers,

Evan

 

Contact Skein Media

About Skein Media

Skein media is a video production/advertising & web design firm dedicated to small & medium sized businesses. Our talented staff is dedicated to expanding your brand further, faster and more effectively through the use of advertising’s most powerful medium; online video. Skein media operates as a Limited Liability Company out of Wilmington, Delaware.

Fourth of July

Capture this 4th through Video

4th of July

Just wanted to reach out to everyone and wish a Happy 4th of July Weekend.  Spend the weekend with those who matter most.  Enjoy a cold one, grill an All American hot dog or flip a burger.  Gather round a fire pit and make the neighbors jealous when you light the sky on fire through the traditional lighting of fireworks.

Video Memories:

I encourage you to take pictures for the keep sakes BUT if you have the capabilities by all means press record.  Review the moments captured by your video device the next day or next year; fall back into that special moment in time.  After all, video has such power by combining those key elements; sound, motion and emotion.

Viable Video options:

No need to spend thousands of dollars on a high end video camera.  Look to your smart phone/device.  The iPhone/iPad2 has a nice video recording option.  If you were lucky enough to pick up a Flipcam ($70) before they were discontinued then lucky you; use it!  Best Buy also carries a nice array of consumer level camcorders at a fair price.

Check out this video by Keystone Light: Nice Patriotic yet comedic approach to the well weathered Holiday Weekend.

 

Above all enjoy responsibly.

Cheers,

Evan

About Skein Media:

Skein Media is a video production/advertising & web design firm dedicated to small & medium sized businesses. Our talented staff is dedicated to expanding your brand further, faster and more effectively through the use of advertising’s most powerful medium; online video. Skein Media operates as a Limited Liability Company out of Wilmington, Delaware.

Contact Skein Media for all of your video production/advertising & web design needs.

Affordable Video Production

Video Production can be AFFORDABLE!

Video can be affordable

 

 

 

 

 

Me: “Have you ever considered using video to promote your business?”

Potential client: “We don’t have the budget for that!  No way,  we stick to print and social media.”

Is Video in Your Budget?

So many business owners shake in their boots when the idea of advertising their brand through video enters a conversation.  Without hesitation, many will eliminate the idea since video has always been associated with high dollar production.  Yes, video has been a luxury in the past to those with deep pockets/budgets.  Yes, video was only really used for national broadcast.  Yes, video is more expensive then print ads.

For the most part online video is a new medium.  HD technology is relatively new.  The ability to stream video anywhere, anytime is super new technology.  I urge all businesses to consider the power of online video and reconsider the idea when evaluating/creating a marketing budget.  Sure, some video production companies will charge you 15k-50k for a simple 60 second commercial BUT there are high quality production companies that will charge lower rates.  I guarantee you can find a pricing plan that works for you.  You can have a high quality production for under $5,000 with ease!

Reconsider Video

Reconsider video as a high power medium to expand your brand further, faster and more effectively.  Leverage the power of YouTube and your social networks when publishing video.

 

Cheers,

Evan

About Skein Media:

Skein media is a video production/advertising & web design firm dedicated to small & medium size businesses. Our talented staff is dedicated to expanding your brand further, faster and more effectively through the use of advertising’s most powerful medium; online video. Skein media operates as a Limited Liability Company out of Wilmington, Delaware.

Contact Skein Media for your video production & web design needs.